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Define Your Business!

Business DefinedWhen your work with TeamTRI you gain access to a wealth of knowledge, experience, and practice-based leadership.  Over the years, we have tried to provide resources to help leaders of all ages and in all manner of organizations to thrive, successfully serve, and grow their enterprise. TRI’s Leadership Fellow James Lemoine captured these lessons for business leaders in his new book “Business Defined.” 

As James explains it:  “Business Defined is a study of the very core of the business world, the Philosophy of Business. In the traditional sense, this is not a business book. This is not necessarily a tome that explains how to make a fortune in investing, or how to design an advertising campaign that drives sales, or even how to close big deals and earn rapid promotions. The point of this book is not to teach the reader how to succeed in the business world. This book’s goal is to illustrate what these everyday concepts really mean, how they’re misunderstood, and how they can be applied in the most intelligent and profit-generating manner.”

Visit www.defineyourbusiness.com to learn more about the business concepts James has so richly and entertainingly defined. View free resources. And, as you read the book, meet some of your friends from TRI through James’s refreshing definitions and insights into the world of business.



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